Shareef Mahdavi's Premium Experience Network — Don't Just Survive, THRIVE!

Hyatt Gets It
New Andaz Hotel by Hyatt has great learnings for the premium medical practice

Nobody Wants Eye Surgery
It's essential to understand how to appeal to patients wants rather than just their needs.

Creating Your Customer Experience Cycle - Nov. 2010
Gain the knowledge, tools, and confidence to insure an outstanding customer experience for your patients. Limited to 12 individuals from non-competing practices. Those interested in attending need to download and complete the application form.

I’m in a back-to-school state of mind
posted 8/27/2010

With apologies to Billy Joel, it seems that summer is over and it’s already back-to-school time with all its associated rituals of getting ready for the new school year. I thought summer went by fast, until I witnessed my oldest daughter start high school this week. How did THAT happen? Among the rituals each fall is the publication of an intriguing list that helps us appreciate the perspectives of today’s college students. The Beloit College...

Continue

3 Comments

It's Time for Ice Cream
posted 7/13/2010

July is ice cream month, and this frozen delicacy illustrates the history of economic progress and how the value for an offering can increase over time. I've noticed ice cream taking a definite upscale turn lately, as evidenced by five ice cream trends noted in the latest issue of Sunset Magazine. More than just a fun food, ice cream has some lessons for us, as shown in a video originally published last summer. This video shows examples of customization, celebration and acknowl...

Continue

0 Comments

Are You Happy?
posted 6/25/2010

Whenever I see employee surveys that indicate that the majority of workers are not happy with their current job, I get concerned. In my view, it takes happy employees to create happy customers. That is, high customer satisfaction and outstanding customer experiences don’t just happen on their own. They are the result of dedicated employees who understand and live out on a daily basis their organization’s mission and values. You can tell when you walk int...

Continue

0 Comments

Is Luxury Back?
posted 6/7/2010

After a year or longer where most luxury offerings got hammered by a never-seen-this-before economy, there are new signs of life that are a positive for those of you who offer refractive surgery and other elective services. In the first quarter of this year, luxury hotels such as the Four Seasons showed a 17% increase in room bookings over the same period last year. This compares to a 5% increase across all hotels in the US. This is big news and offers proof tha...

Continue

3 Comments

Patient Experience Audit
posted 5/21/2010

Our team of professional “patients” will call and/or visit your practice and keep track of every aspect of their experience. This is essential for surgeons who offer LASIK and/or Premium IOLs. You will receive a detailed analysis that can be used to help train doctors and staff to continuously improve the way patients perceive your practice.Do you know what is happening at your front desk? Are you losing patients before they even come through your door? Let SM2 Strategic ...

Continue

0 Comments

« OLDER ENTRIES

TESTIMONIAL
James H. Gilmore, The Experience Economy

"“There is no lack of innovative yet practical thinking when it comes to Shareef Mahdavi. He has a keen interest in constantly discovering compelling experiences and extracting lessons from them to share with his clients. Coupled with an in-depth knowledge of the everyday realities now co…"